Techniques of marking

Screen Printing

Screen printing, also known as silk screen printing or serigraphy, is a widely used method for branding clothing, bags, posters, packaging, promotional gadgets, and many other items. It involves pushing ink through a mesh screen or stencil that has holes or patterns cut according to the desired design. This printing technique is commonly used in the advertising, apparel, and decorative industries, among many others. One of the main advantages of screen printing is its ability to print multiple colors at once, which is especially useful for applying complex, multicolored designs. Thanks to the precision of the process and the ability to control ink thickness, screen printing delivers high-quality prints with sharp detail. The inks used are durable and resistant to fading, ensuring the print retains its quality and color for a long time. Additionally, screen printing is suitable for a variety of materials — fabrics, plastic, metal, glass, and wood. Screen printing is also cost-effective for large production runs, as the setup costs for the screen and printing process are fixed, while ink costs remain relatively low.

Pad Printing

Pad printing, also known as tampography or tampo printing, is a marking method especially useful for branding objects with irregular shapes or hard-to-reach surfaces. This versatility is one of the biggest advantages of this technique, making it ideal for applying graphics to a wide range of items. Pad printing is used in industries that require precise and durable prints on various materials.

The process uses a flexible silicone pad — hence the name — which adapts to the shape and surface of the item being printed. This allows for marking on areas that are otherwise difficult to reach, including convex, concave, or uneven surfaces. Pad printing can be applied to plastic, metal, glass, ceramics, wood, rubber, textiles, and more. The prints are highly durable, resistant to abrasion and fading. The inks used are weather-resistant and UV-resistant. Pad printing also allows for multicolor application in a single process, enabling the creation of colorful and intricate designs with high precision and detail.

Heat Transfer

Heat transfer printing is a method of applying designs to various materials using heat. In this process, a pattern is transferred onto a surface using heat transfer foil or paper. Heat is used to transfer ink or pigment from a carrier (such as heat transfer foil) onto the target surface. Specialized equipment is used to perform this process. Heat transfer is a versatile technique and can be applied to a wide range of materials, including fabrics, paper, plastic, metal, ceramics, wood, and more.

This method allows for the application of multiple colors and intricate designs, making it ideal for projects with high color and detail requirements. Heat transfer also enables easy customization of designs, which is especially useful for producing personalized items — for example, T-shirts with individual names.

Computerized Embroidery

Computerized embroidery is an advanced method of branding or decorating fabrics and other materials. The embroidery is done by a computer-controlled machine, offering a modern and efficient alternative to traditional hand embroidery. The machine automates most of the process, allowing for exceptional precision and consistency in reproducing designs. This technique enables the creation of unique, high-quality embellishments on a variety of materials and is widely used in the advertising and promotional industries to personalize and brand promotional products according to client needs.

In computerized embroidery, patterns or designs are uploaded into specialized software that controls the embroidery machine. The operator can adjust the size, color, and other design parameters via computer. The precision level is extremely high, ensuring designs are accurate and consistent. This technique is extensively used in the apparel, textile, and advertising sectors for branding items like clothing, caps, polo shirts, bags, napkins, towels, flags, promotional gadgets, and more. Computerized embroidery makes it possible to create very intricate designs, including company logos, portraits, symbols, names, and much more. These machines support multicolor threads, enabling vibrant, colorful, and eye-catching decorations.

Sublimation

Sublimation printing is a method of marking where special ink is transferred onto the surface of a material using heat. This process allows for the creation of highly detailed, vibrant, and high-resolution designs. Sublimation prints are extremely durable and resistant to fading, abrasion, and UV exposure. Unlike some other marking methods, sublimation does not leave a noticeable layer on the material — the design becomes part of the fabric itself — making it comfortable to wear and touch.

UV Printing

UV printing is an advanced method that uses ultraviolet light to cure ink, transferring images, patterns, or text onto the target surface. This technique is widely used in advertising, interior decoration, packaging, flat-surface printing, and many other applications. The ink used contains photopolymers that react to ultraviolet light. After the ink is applied to the surface, it is instantly cured by UV lamps within the printer.

One of the key advantages of UV printing is its compatibility with a wide variety of materials, including glass panels, wood, plastics, metal, ceramics, textiles, leather, and more. UV printing delivers exceptionally high quality — with precise details, vivid colors, and high image resolution. It can also produce 3D effects and textures. The process is fast and efficient, making it suitable even for short production runs. It requires no drying time, and UV inks are environmentally friendly, as they do not contain volatile organic compounds (VOCs). 

Unlike traditional printing methods, UV printing does not require plates or printing forms, making it more cost- and time-effective, especially for customized or short-run projects.

Engraving

Engraving is a marking technique that involves permanently cutting or removing material to create a lasting pattern, text, or graphic. It can be applied to a variety of materials such as metal, wood, glass, plastic, and stone.


Engraving allows for precise and durable marking of objects. This process enables the creation of fine details and intricate designs on different surfaces. It is most commonly used for marking pens, keychains, or thermal mugs, but it can be applied to many other items and materials as well.

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